Vegetables & Fruit

Screen shot 2014-08-21 at 21 Aug 2014 - 14.39.21Screen shot 2014-08-21 at 21 Aug 2014 - 14.43.42

Packaging design for Marks & Spencer’s entire range of fresh produce. The design uses typography and illustration style, showing each of the vegetables in the ground growing, to convey an innocence and honesty which reflects the vegetables’ untampered with growing process. I worked on the illustrations for these also.

Screen shot 2014-08-21 at 21 Aug 2014 - 14.41.45Screen shot 2014-08-21 at 21 Aug 2014 - 14.41.30Screen shot 2014-08-21 at 21 Aug 2014 - 14.41.17

Screen shot 2014-08-21 at 21 Aug 2014 - 13.28.54Screen shot 2014-08-21 at 21 Aug 2014 - 13.29.20

Screen shot 2014-08-19 at 19 Aug 2014 - 13.56.14 Screen shot 2014-08-19 at 19 Aug 2014 - 13.55.26 Screen shot 2014-08-19 at 19 Aug 2014 - 13.58.14Screen shot 2014-08-19 at 19 Aug 2014 - 13.55.10

Screen shot 2014-08-19 at 19 Aug 2014 - 11.55.42

One comment

  1. Pingback: Prepared Fruit | Sarah Hingston

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