Flavoured Rum

flavoured-rumScreen shot 2014-06-25 at 25 Jun 2014 - 10.33.52

A flavoured rum which was an extension of a range of other spirits for Marks & Spencer. This label draws on the Caribbean heritage of rum making.

Screen shot 2014-06-25 at 25 Jun 2014 - 10.12.17     Screen shot 2014-06-25 at 25 Jun 2014 - 10.11.48     Screen shot 2014-06-25 at 25 Jun 2014 - 10.12.27     Screen shot 2014-06-25 at 25 Jun 2014 - 10.12.36

Some of the alternative designs from the early stages of the project.

Screen shot 2014-06-25 at 25 Jun 2014 - 10.10.57

The mood board which was presented initially to establish the direction for the label.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: