Easter

By / / Handlettering, Illustration, Packaging, Snack Products, Williams-Sonoma / Leave a comment

Screen shot 2014-08-25 at 25 Aug 2014 - 12.23.06

Various concepts for an Easter candy range for Williams-Sonoma.

Screen shot 2014-08-25 at 25 Aug 2014 - 12.25.53Screen shot 2014-08-25 at 25 Aug 2014 - 12.22.09Screen shot 2014-08-25 at 25 Aug 2014 - 12.31.23

Screen shot 2014-08-25 at 25 Aug 2014 - 12.33.34Screen shot 2014-08-25 at 25 Aug 2014 - 12.20.19Screen shot 2014-08-25 at 25 Aug 2014 - 11.42.48Screen shot 2014-08-25 at 25 Aug 2014 - 12.21.23Screen shot 2014-08-26 at 26 Aug 2014 - 10.16.52

Screen shot 2014-08-25 at 25 Aug 2014 - 12.21.50The final chosen design. A simple typographic option using hand lettering and contrasting colours which allowed the product to be the focus.

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