A range of canned fish and seafood products for Marks & Spencer. The brief called for 2 tiers, a core look and an elevated look for the more premium products. The range was extensive with many products of the same fish type so strong colour differentiation was needed.
Featured in Mr Cup Graphic Exchange.
Some alternative design options presented in the early stages.
A range of canned fish and seafood products for Marks & Spencer. The brief called for 2 tiers, a core look and an elevated look for the more premium products. The range was extensive with many products of the same fish
A range of canned fish and seafood products for Marks & Spencer. The brief called for 2 tiers, a core look and an elevated look for the more premium products. The range was extensive with many products of the same fish
Sarah Hingston 